Three delivery formats for the same premade fan. The fan inside can be identical; the format decides how it behaves in the artist’s hand and what a reorder has to reproduce.


How To Choose Lash Packaging Without Wasting A Setup
Packaging is the part of a private label order that most often slips past its planned date, because the box, the label and the product are usually approved at different times. Sequencing them correctly avoids that.
- 01Decide the format before the artworkSlide, magnetic and book-style boxes have different printable areas. Finalising artwork before the format is fixed usually means redoing it.
- 02Match the box to the trayInternal dimensions must match the tray footprint. A box approved against one tray format may not fit another tray in the same range.
- 03Approve product and packaging togetherA box approved separately from the product tends to arrive out of step with the launch date.
- 04Confirm the setup cost per formatEach format and each colour has its own setup. Comparing a plain tray price with a printed box price without that figure gives a false read.
- 05Record the approved versionBoard weight, print colours, label position and closure type belong in the specification record, not in a memory of the first order.
Frequently Asked Questions
What packaging formats do you supply?
Tray sleeves, slide boxes, magnetic-closure boxes and book-style boxes. Each format is available with a printed label, a printed box or both, depending on how much of the presentation you want to control.
Can I print my own logo on the packaging?
Yes. Private label covers the label, the box and the insert card. Send artwork and we confirm print position, colour reference and the minimum quantity for that format before production.
Does packaging change the MOQ?
Printed packaging has its own setup per format and per colour, so a private-label run is quoted separately from a plain-tray run. Ask for both figures when you request a quote so you can compare the real cost.
How do I check that the packaging matches my approved sample?
The approved box becomes a written reference: format, board weight, print colours, label placement and closure type are recorded. Every later production run is compared against that record, not against a photo from the first order.
Can different tray formats share one box?
Only where the tray footprint is the same. A 12-row tray and an XL tray need different internal dimensions, so plan one box per tray format rather than assuming a single box will fit the whole range.
What is the difference between a label and a printed box?
A label is applied to a stock box and is cheaper to set up, which suits a first run or a test market. A printed box is manufactured to your artwork and costs more to set up but gives a stronger shelf presence.






