From Your Idea To Your Product
01
Consultation
02
Design
03
Sample
04
Production
05
Delivery
Flexible OEM / ODM Solutions
Custom lash products
Specify curl, length, thickness, fan count and tray format.
Custom packaging
Box style, finish, labels and inserts.
Custom branding
Your logo on tray, box and seal.
MOQ 50
Starter runs to test your market first.
Why Choose FanLash
Factory direct
6 factories, 1,980 m² production base, 170+ staff.
Strict QC
7 inspection steps on every tray.
Sample first
Approve product and packaging before bulk.
One-stop service
Lashes, packaging and branding in one order.
Stable supply
Repeat production against the approved spec.
Global shipping
Delivering to brands and distributors worldwide.
OEM Or ODM: Which One Fits Your Project
OEM means the product already exists and only the branding changes: your logo, your tray label, your box. It is the faster route, because the fan construction has already been produced and only the packaging artwork has to be approved.
ODM means the product itself is developed: a new fan shape, a different density step, a base that does not exist in the current range, or a length mix built for one market. This route needs a written brief and usually two sample rounds: the first to confirm the construction, the second to confirm the finished tray.
Either route ends the same way: an approved sample, a written specification and a packaging proof. Send the reference you are working from (a photo, a competitor tray or a written spec) and we will tell you which route applies and what the first sample would cover.
Choosing Between OEM And ODM
The choice is about how much of the specification you already know, not about which option sounds more custom.
- 01Start from what you knowIf you know the exact construction, OEM produces to it. If you know only the result you want, ODM starts from an existing one.
- 02Shorten the sampling cycleAn existing construction samples faster than a new one. A first launch rarely benefits from a from-scratch build.
- 03Confirm the customisation scopeConstruction, density, curl, diameter, length, tray and packaging are separate decisions with separate minimums.
- 04Approve before bulkNothing moves to bulk before the physical sample is approved.
- 05Keep the specification privateYour construction and artwork are used for your order and are not offered to other buyers.
Frequently Asked Questions
What is the difference between OEM and ODM here?
OEM means you supply the specification and we produce to it. ODM means you start from an existing construction and we adapt curl, diameter, length mix, tray format and packaging to your market.
Which one should a new brand choose?
A new brand usually starts with ODM because an existing construction shortens the sampling cycle. Move to OEM once you know which specifications sell in your market.
What can be customised?
Fan dimension, stem type, curl, diameter, length mix, tray format, packaging format and branding. Specifications outside the standard range are quoted per request rather than assumed.
How does the sampling stage work?
You describe the target result, we propose a construction, you approve a physical sample, and that sample becomes the written specification for production. Nothing goes to bulk before that approval.
Can I keep my specification private?
Yes. Your specification and artwork are used to produce your order and are not offered to other buyers as a catalogue item.
What is the minimum for a custom run?
Starter planning is built around MOQ 50 trays. Custom constructions and printed packaging are quoted separately because setup differs between them.

