Packaging Options — Trays, Boxes and Labels
Packaging is decided together with the tray, not after it. The tray format sets how many rows fit, the box style sets what the tray sits in, and the label carries the specification your customer needs to reorder. Decide all three before the sample is approved, then the same combination can be repeated on every following order.
Tray Formats
Trays are produced in 12-row, 16-row and 20-row formats. A clear acrylic tray is the standard because the rows stay visible in the box and the lash strip does not move in transit. Single-length trays carry one length per row; mixed trays carry a length set row by row, which is the usual choice for a first order that has to cover several services.
Box Styles
Four box styles are produced as standard. A slide box is the lowest-cost option for wholesale trays. A magnetic box is the retail-facing option and the most common choice for a brand’s first physical product. A book-style box opens flat, which suits kits and training sets. A plastic case is used where the tray has to survive repeated opening in a salon.
Labels and Inserts
Every private label order carries a tray label, a SKU sticker and an insert card. The tray label holds the specification — density, curl, length, thickness and pack type — so a reorder can be placed from the box alone. The SKU sticker goes on the outer box and matches your own product code. The insert card carries brand story or aftercare copy, printed in the language of your market.
What To Send For A Packaging Quote
Send the box style, the tray format, the number of rows, the label copy and the market language. If artwork is ready, send it as vector; if it is not, we quote from a written brief and confirm on a printed proof before production. Packaging is produced alongside the lash trays, so the two arrive together rather than as separate shipments.
Order Process
01 Consultation — box style, tray format and label copy. 02 Design proof — artwork placed on the die line. 03 Sample confirmation — printed proof and lash sample approved together. 04 Production and delivery — packaging produced with the trays, packed and shipped as one order.
Minimum Order
Packaging follows the tray order: MOQ 50 trays for stock specifications, and a higher minimum for fully custom printed boxes. Mixed styles are possible inside one order where the quantity per style is confirmed in the quotation.
See the private label packaging work → Request a sample kit →
